A Flow is a sequence of automated emails that trigger based on your contacts’ behavior or characteristics, no manual work required. It can be activated by a contact’s action (like joining a list or abandoning a cart), a specific date (like a birthday), or a condition (like not opening your emails for a set number of days).
In practice, it means every contact gets the right message at the right time: new subscribers are welcomed instantly, cart abandoners receive a timely reminder, inactive contacts get a re-engagement nudge, and birthdays are met with a personalized offer.
Below you’ll find four practical, ready-to-use examples, each with a complete flow structure and step-by-step setup instructions for Emailchef. Pick the use case that fits your needs and follow the guide.
