An automation flow is a sequence of automated actions that are executed in succession. These actions are visually represented through a flowchart. Automation flows allow you to manage your email marketing campaigns efficiently, saving time and improving the experience of your contacts.
To create an automation flow, follow these detailed steps:
- Use Drag & Drop: The drag-and-drop feature allows you to select the desired elements from the left sidebar and drag them into the empty central panel. This allows you to build your flow intuitively and visually.
- Placement of Elements: You can place elements in line with those already present in the flow or before another already positioned element. This allows you to create customized and flexible action sequences.
- Setting Parameters: Once an element has been placed in the flow, you can double-click on it or click the “edit” symbol to set its parameters. For example, you can specify the URL of a link, the wait time between actions, or other specific settings for each element.