eMailChef Academy

If too many of your emails end up in the recipients’ trash folder because of anti-spam filters, you might have done something wrong. We’ve drafted a reminder of how to do it right and avoid the most tragic fate for any email marketer.

In May 2019, MailChimp told its users about its new commercial policies. The Atlanta-based company aims to become an “all-in-one marketing platform.” But what does this mean for the email marketing service?

In the era of social media, companies continue to make significant marketing investments in Facebook, Instagram, and on other channels. The competition is intense and the background noise is very high. So have social networks replaced “old” newsletters as the Web’s main marketing tool?

Se vuoi creare un modulo o form di registrazione, il double opt-in è il metodo migliore da adottare: a lungo andare permette di ottenere grandi vantaggi, tra cui un maggior tasso di coinvolgimento e minor numero di segnalazioni per spam.

Personalization is one of the simplest and most useful tools in the field of email marketing: it allows you to enter into harmony with the reader immediately, to help make your promotional activity more effective.

Do you want to promote your business and make new contacts? Then you should know what inbound marketing is and how it can help you find new customers because it will help you increase your earnings and optimize your advertising investments.

Do you want to get tangible results from email marketing? We reveal three secrets to help you boost the results of your email campaigns and achieve more conversions.

Making mistakes in email marketing can be expensive: the number of openings and conversions of your campaigns could collapse, but even worse you may not reach your goals. If you want to succeed, avoid these oversights!

The secret of the success of many email marketing professionals is double opt-in. Do you want to know what it is and how it works? This will be revealed by eMailChef Academy, the definitive blog on email marketing!

Did you send email campaigns but did not get conversions? Is your percentage of open emails way too low? Do not worry, here are some tips to improve your strategy and help achieve your email marketing goals.

URL shorteners to make short links is a common practice, especially among those working in the social field, but is it beneficial for those involved in email marketing? The answer is on the eMailChef blog!