White Labeling is an important authentication procedure of your email address and it works as a passepartout for your newsletters.
By conferring a traceable identity to your address, in fact, it shows to your recipients providers that you are an “authorized sender” and it keeps you away from spam boxes and phishing filters.
Why is it so important?
Here the benefits of a correct white labeling configuration:
- In the sender field of who receives your email it only appears your address instead of the title “via emr.com”
- Your newsletters look more professional
- Delivery rates of your campaigns will rise.
How to configure it?
In order to activate the White Labeling you must enter the DKIM and SPF records in your domain panel.
As it is a delicate procedure you can safely delegate it to your hosting service. Send the text contained in this box to their customer service and let them solve it for you:
Other wise you can do it by yourself. Follow these steps:
Go to your provider DNS panel and add the following records:
This is a TXT record that should be added to the domain of the email address:
"v=spf1 include:emailchef.com ?all"
Two records that should be added to the subdomains “mailchef._domainkey” and “mailchef._domainkey.email”. They can be added as TXT records as follows:
Once the set up has been completed, you can verify your records by checking the Settings on your eMailChef account, by going on the White Label tab and clicking on “Check DKIM – SPF“.
Please, notice that it could take some hours before the changes get recorded.
The domains are correctly verified if it appears a green tick and the “DKIM/SPF verified” message.
If one of your domains has been successfully verified, you can switch on the White Label Mode.
Do you need any help?
Get in contact now with our ticket support service: write down “White Label” on the subject line: we will immediately handle your request.