{"id":94312,"date":"2026-02-18T10:04:05","date_gmt":"2026-02-18T10:04:05","guid":{"rendered":"https:\/\/emailchef.com\/?page_id=94312"},"modified":"2026-02-23T15:46:10","modified_gmt":"2026-02-23T15:46:10","slug":"come-usare-i-segnaposto-dinamici-per-personalizzare-lemail","status":"publish","type":"page","link":"https:\/\/emailchef.com\/it\/documentazione\/come-usare-i-segnaposto-dinamici-per-personalizzare-lemail\/","title":{"rendered":"Come usare i segnaposto dinamici per personalizzare l\u2019email"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"94312\" class=\"elementor elementor-94312\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-37a0cfc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"37a0cfc\" data-element_type=\"section\" id=\"chapter-0\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-dfc65b5\" data-id=\"dfc65b5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5190cd7 elementor-widget elementor-widget-text-editor\" data-id=\"5190cd7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In questa guida trovi tutto quello che ti serve per usare i segnaposto in Emailchef: come inserirli nell&#8217;editor, quali filtri di formattazione sono disponibili e come impostare un valore predefinito per i campi vuoti.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-c2edd87 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c2edd87\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-0a61a72\" data-id=\"0a61a72\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dc1786d elementor-widget elementor-widget-heading\" data-id=\"dc1786d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">INDICE DEI CONTENUTI<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f02b88e elementor-align-left elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"f02b88e\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-angle-right\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><a href=\"#chapter-0\">Segnaposto dinamici: cosa sono e a cosa servono<\/a><\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-angle-right\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><a href=\"#chapter-1\">Come inserire un segnaposto personalizzato<\/a><\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-angle-right\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><a href=\"#chapter-2\">Filtri di formattazione dei segnaposto<\/a><\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-angle-right\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><a href=\"#chapter-3\">Filtro per valori predefiniti nei segnaposto<\/a><\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-angle-right\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><a href=\"#chapter-4\">Tabelle di riepilogo filtri semplici e concatenati<\/a><\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-011fc44 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"011fc44\" data-element_type=\"section\" id=\"chapter-0\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c5cbbef\" data-id=\"c5cbbef\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5e0fd93 elementor-widget elementor-widget-heading\" data-id=\"5e0fd93\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Segnaposto dinamici: cosa sono e a cosa servono<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-412863b elementor-widget elementor-widget-text-editor\" data-id=\"412863b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>I segnaposto sono elementi dinamici che ti permettono di personalizzare automaticamente il contenuto delle tue email inserendo dati specifici dei destinatari.<\/p><p>Grazie a questa funzionalit\u00e0, puoi <strong>includere informazioni come il nome o il cognome direttamente nel tuo messaggio<\/strong>, rendendo ogni email unica e rilevante per chi la riceve.<\/p><p>Utilizzando i segnaposto puoi quindi:<\/p><ul><li style=\"margin-bottom: 10px;\"><strong>aumentare il coinvolgimento <\/strong>dei destinatari, inviando messaggi personalizzati;<\/li><li style=\"margin-bottom: 10px;\"><strong>risparmiare tempo<\/strong>, evitando di modificare manualmente ogni singola email;<\/li><li style=\"margin-bottom: 10px;\"><strong>garantire coerenza e professionalit\u00e0<\/strong>, inserendo automaticamente dati precisi nei messaggi.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-f40cf1d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f40cf1d\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-fb99289\" data-id=\"fb99289\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7f4630e elementor-widget elementor-widget-text-editor\" data-id=\"7f4630e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>\ud83d\udca1Una nota importante prima di usare i segnaposto<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f0f113 elementor-widget elementor-widget-text-editor\" data-id=\"1f0f113\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Prima di utilizzare un segnaposto, \u00e8 necessario aver raccolto il dato che vuoi inserire. Ad esempio, se vuoi usare il segnaposto con la citt\u00e0 del destinatario, devi aver richiesto agli utenti di fornire questa informazione.<\/p><p>Per farlo, devi seguire questi passaggi:<\/p><ol><li><strong>Crea un campo personalizzato<\/strong> per il dato che vuoi raccogliere (ad esempio, la citt\u00e0).<\/li><\/ol><p style=\"text-align: center; margin-top: 15px; margin-bottom: 15px;\"><a title=\"Come creare campi personalizzati nella lista contatti\" href=\"https:\/\/emailchef.com\/it\/documentazione\/campi-personalizzati\/\" target=\"_blank\" rel=\"noopener\">Scopri come creare un campo personalizzato<\/a> \ud83d\udcdd<\/p><ol start=\"2\"><li><strong>Inserisci il campo nel form di iscrizione<\/strong>, in modo che gli utenti possano compilare l\u2019informazione.<\/li><\/ol><p style=\"text-align: center; margin-top: 15px; margin-bottom: 15px;\"><a title=\"Come creare un modulo di iscrizione alla newsletter\" href=\"https:\/\/emailchef.com\/it\/documentazione\/creazione-modulo-iscrizione\/\" target=\"_blank\" rel=\"noopener\">Scopri come creare un form di iscrizione<\/a> \ud83d\udccb<\/p><ol start=\"3\"><li><strong>Utilizza il segnaposto nell\u2019email<\/strong>, in questo modo il valore verr\u00e0 automaticamente sostituito con il dato fornito dal destinatario.<\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c9aa7ea anchor-target elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c9aa7ea\" data-element_type=\"section\" id=\"chapter-1\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f1344e4\" data-id=\"f1344e4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8d9bc7b elementor-align-right elementor-widget elementor-widget-button\" data-id=\"8d9bc7b\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#top\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-caret-up\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Torna su<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e390596 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e390596\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-baa2d0f\" data-id=\"baa2d0f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dec89d0 elementor-widget elementor-widget-heading\" data-id=\"dec89d0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Come inserire un segnaposto personalizzato<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b3c19fa elementor-widget elementor-widget-text-editor\" data-id=\"b3c19fa\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Per utilizzare i segnaposto di Emailchef, inizia aprendo l&rsquo;editor drag&amp;drop e seleziona il blocco di testo in cui desideri aggiungere il segnaposto.&nbsp;<\/p>\n<p>In alto, al centro dell&rsquo;area di lavoro, trovi il men&ugrave; a tendina denominato <em>Segnaposto<\/em>: cliccaci sopra per scegliere il campo da inserire.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b2a9ddb elementor-widget elementor-widget-image\" data-id=\"b2a9ddb\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/emailchef.com\/wp-content\/uploads\/2026\/02\/segnaposto-dinamici-editor-emailchef.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"Segnaposto dinamici nell&#039;editor Emailchef\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6OTQzMTcsInVybCI6Imh0dHBzOlwvXC9lbWFpbGNoZWYuY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI2XC8wMlwvc2VnbmFwb3N0by1kaW5hbWljaS1lZGl0b3ItZW1haWxjaGVmLmpwZyJ9\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"446\" src=\"https:\/\/emailchef.com\/wp-content\/uploads\/2026\/02\/segnaposto-dinamici-editor-emailchef.jpg\" class=\"attachment-large size-large wp-image-94317\" alt=\"Segnaposto dinamici nell&#039;editor Emailchef\" srcset=\"https:\/\/emailchef.com\/wp-content\/uploads\/2026\/02\/segnaposto-dinamici-editor-emailchef.jpg 900w, https:\/\/emailchef.com\/wp-content\/uploads\/2026\/02\/segnaposto-dinamici-editor-emailchef-300x167.jpg 300w, https:\/\/emailchef.com\/wp-content\/uploads\/2026\/02\/segnaposto-dinamici-editor-emailchef-768x428.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a5dd2f elementor-widget elementor-widget-text-editor\" data-id=\"7a5dd2f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>All&rsquo;interno di questo men&ugrave; a tendina troverai tutti i campi personalizzati che hai creato per le tue liste.<\/p>\n<p>Una volta aggiunto, il segnaposto verr&agrave; sostituito automaticamente con il valore corrispondente per ogni destinatario. Per esempio, se inserisci il segnaposto <code>[[first_name]]<\/code>, durante l&rsquo;invio della newsletter questo spazio verr&agrave; sostituito con il nome reale dell&rsquo;utente.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8fdb288 elementor-widget elementor-widget-image\" data-id=\"8fdb288\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/emailchef.com\/wp-content\/uploads\/2026\/02\/segnaposto-dinamici-editor-emailchef-2.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"Segnaposto dinamici nell&#039;editor Emailchef\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6OTQzMjYsInVybCI6Imh0dHBzOlwvXC9lbWFpbGNoZWYuY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI2XC8wMlwvc2VnbmFwb3N0by1kaW5hbWljaS1lZGl0b3ItZW1haWxjaGVmLTIuanBnIn0%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"294\" src=\"https:\/\/emailchef.com\/wp-content\/uploads\/2026\/02\/segnaposto-dinamici-editor-emailchef-2.jpg\" class=\"attachment-large size-large wp-image-94326\" alt=\"Segnaposto dinamici nell&#039;editor Emailchef\" srcset=\"https:\/\/emailchef.com\/wp-content\/uploads\/2026\/02\/segnaposto-dinamici-editor-emailchef-2.jpg 1000w, https:\/\/emailchef.com\/wp-content\/uploads\/2026\/02\/segnaposto-dinamici-editor-emailchef-2-300x110.jpg 300w, https:\/\/emailchef.com\/wp-content\/uploads\/2026\/02\/segnaposto-dinamici-editor-emailchef-2-768x282.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dca6427 anchor-target elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dca6427\" data-element_type=\"section\" id=\"chapter-2\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8874777\" data-id=\"8874777\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d53ad90 elementor-align-right elementor-widget elementor-widget-button\" data-id=\"d53ad90\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#top\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-caret-up\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Torna su<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2b7f3ca elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2b7f3ca\" data-element_type=\"section\" id=\"chapter-2\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e7e6064\" data-id=\"e7e6064\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-aa92f0c elementor-widget elementor-widget-heading\" data-id=\"aa92f0c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Filtri di formattazione dei segnaposto<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8632cf9 elementor-widget elementor-widget-text-editor\" data-id=\"8632cf9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Emailchef mette a disposizione dei filtri di formattazione e correzione dei dati che permettono di <strong>modificare automaticamente il modo in cui i valori dei segnaposto vengono visualizzati<\/strong> nelle email.\u00a0<\/p><p>Questa funzionalit\u00e0 \u00e8 particolarmente utile quando i dati raccolti dagli utenti non sono uniformi, ad esempio nomi scritti tutto in minuscolo, tutto in maiuscolo, con combinazioni casuali o spazi indesiderati.\u00a0<\/p><p>I filtri si applicano direttamente ai segnaposto utilizzando la sintassi con la barra verticale <code>|<\/code> seguita dalla funzione desiderata.<\/p><p>Questi strumenti intervengono solo sulla visualizzazione all\u2019interno dell\u2019email, senza modificare i dati originali salvati nel database dei contatti.<\/p><p>I filtri disponibili sono:<\/p><ul><li style=\"margin-bottom: 10px;\"><code>|capitalize<\/code> \u2192 converte la prima lettera in maiuscolo e il resto in minuscolo (es. <code>mArIo<\/code> \u2192 <code>Mario<\/code>);<\/li><li style=\"margin-bottom: 10px;\"><code>|uppercase<\/code> \u2192 trasforma tutto il testo in maiuscolo (es. <code>Mario<\/code> \u2192 <code>MARIO<\/code>);<\/li><li style=\"margin-bottom: 10px;\"><code>|lowercase<\/code> \u2192 trasforma tutto il testo in minuscolo (es. <code>Mario<\/code> \u2192 <code>mario<\/code>);<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cbf109c elementor-widget elementor-widget-image\" data-id=\"cbf109c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/emailchef.com\/wp-content\/uploads\/2026\/02\/segnaposto-dinamici-editor-emailchef-3.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"Segnaposto dinamici nell&#039;editor Emailchef\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6OTQzMzUsInVybCI6Imh0dHBzOlwvXC9lbWFpbGNoZWYuY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI2XC8wMlwvc2VnbmFwb3N0by1kaW5hbWljaS1lZGl0b3ItZW1haWxjaGVmLTMuanBnIn0%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"294\" src=\"https:\/\/emailchef.com\/wp-content\/uploads\/2026\/02\/segnaposto-dinamici-editor-emailchef-3.jpg\" class=\"attachment-large size-large wp-image-94335\" alt=\"Segnaposto dinamici nell&#039;editor Emailchef\" srcset=\"https:\/\/emailchef.com\/wp-content\/uploads\/2026\/02\/segnaposto-dinamici-editor-emailchef-3.jpg 1000w, https:\/\/emailchef.com\/wp-content\/uploads\/2026\/02\/segnaposto-dinamici-editor-emailchef-3-300x110.jpg 300w, https:\/\/emailchef.com\/wp-content\/uploads\/2026\/02\/segnaposto-dinamici-editor-emailchef-3-768x282.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-432a1c1 elementor-widget elementor-widget-text-editor\" data-id=\"432a1c1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Questi filtri possono essere utilizzati con qualsiasi campo personalizzato e vengono <strong>applicati automaticamente al momento dell\u2019invio<\/strong> dell\u2019email, garantendo una visualizzazione pi\u00f9 pulita, coerente e professionale.<\/p><p>In questo modo puoi uniformare nomi, cognomi e altri dati importanti, migliorare la leggibilit\u00e0 e l\u2019esperienza del destinatario e rendere le email pi\u00f9 ordinate e curate, anche quando i dati inseriti dagli utenti non sono perfetti.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-808d79d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"808d79d\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-e0238e2\" data-id=\"e0238e2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6943021 elementor-widget elementor-widget-text-editor\" data-id=\"6943021\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>\ud83d\udca1Un consiglio utile<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0e729d0 elementor-widget elementor-widget-text-editor\" data-id=\"0e729d0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In molti casi, l\u2019utilizzo del filtro <code>|capitalize<\/code> \u00e8 consigliato per i nomi e i cognomi, perch\u00e9 consente di ottenere un risultato leggibile e professionale nei punti pi\u00f9 visibili dell\u2019email, come saluti iniziali o intestazioni personalizzate.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5e84c3b anchor-target elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5e84c3b\" data-element_type=\"section\" id=\"chapter-3\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-78aeae0\" data-id=\"78aeae0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-808e294 elementor-align-right elementor-widget elementor-widget-button\" data-id=\"808e294\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#top\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-caret-up\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Torna su<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-97f68d6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"97f68d6\" data-element_type=\"section\" id=\"chapter-3\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5bc2f66\" data-id=\"5bc2f66\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-72209b7 elementor-widget elementor-widget-heading\" data-id=\"72209b7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Filtro per valori predefiniti nei segnaposto<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-398efc2 elementor-widget elementor-widget-text-editor\" data-id=\"398efc2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Oltre ai filtri di formattazione, Emailchef permette di utilizzare il filtro<code>|default<\/code> per definire un valore predefinito nel caso in cui il campo del dato sia vuoto o mancante.<\/p><p>Questa funzionalit\u00e0 \u00e8 molto utile per <strong>evitare che i segnaposto risultino vuoti nelle email <\/strong>e per mantenere sempre un messaggio naturale e completo.<\/p><p>Il filtro si applica direttamente al segnaposto utilizzando la sintassi <code>[[nome_campo|default:\"Valore predefinito\"]]<\/code>.<\/p><p>Ad esempio, scrivendo <code>[[first_name|default:\"Gentile cliente\"]]<\/code> se il campo <em>Nome<\/em> del destinatario \u00e8 vuoto, l\u2019email mostrer\u00e0 <code>Gentile cliente<\/code> al posto del nome, mentre se il dato \u00e8 presente verr\u00e0 visualizzato il nome reale dell\u2019utente.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ad4bbfc elementor-widget elementor-widget-image\" data-id=\"ad4bbfc\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/emailchef.com\/wp-content\/uploads\/2026\/02\/segnaposto-dinamici-editor-emailchef-4.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"Segnaposto dinamici nell&#039;editor Emailchef\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6OTQzNDQsInVybCI6Imh0dHBzOlwvXC9lbWFpbGNoZWYuY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI2XC8wMlwvc2VnbmFwb3N0by1kaW5hbWljaS1lZGl0b3ItZW1haWxjaGVmLTQuanBnIn0%3D\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"294\" src=\"https:\/\/emailchef.com\/wp-content\/uploads\/2026\/02\/segnaposto-dinamici-editor-emailchef-4.jpg\" class=\"attachment-large size-large wp-image-94344\" alt=\"Segnaposto dinamici nell&#039;editor Emailchef\" srcset=\"https:\/\/emailchef.com\/wp-content\/uploads\/2026\/02\/segnaposto-dinamici-editor-emailchef-4.jpg 1000w, https:\/\/emailchef.com\/wp-content\/uploads\/2026\/02\/segnaposto-dinamici-editor-emailchef-4-300x110.jpg 300w, https:\/\/emailchef.com\/wp-content\/uploads\/2026\/02\/segnaposto-dinamici-editor-emailchef-4-768x282.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6941aff elementor-widget elementor-widget-text-editor\" data-id=\"6941aff\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Quando utilizzi il filtro\u00a0<code>|default<\/code> insieme a un filtro di formattazione, come <code>|capitalize<\/code>, il comportamento \u00e8 il seguente:<\/p><ul><li style=\"margin-bottom: 10px;\"><strong>se il campo del contatto contiene un valore<\/strong>, il dato reale viene mostrato applicando la formattazione scelta (ad esempio <code>mARIO<\/code> \u2192 <code>Mario<\/code>);<\/li><li style=\"margin-bottom: 10px;\"><strong>se invece il campo \u00e8 vuoto<\/strong>, viene visualizzato il valore predefinito specificato nel tag <code>|default<\/code>.<\/li><\/ul><p>Ad esempio, scrivendo <code>[[first_name|capitalize|default:\"Gentile cliente\"]]<\/code>, il sistema mostrer\u00e0 <code>Mario<\/code> se il nome del destinatario \u00e8 presente, oppure <code>Gentile cliente<\/code> se il campo \u00e8 vuoto.<\/p><p>\u00c8 importante notare che il valore predefinito deve essere scritto gi\u00e0 nel formato desiderato, perch\u00e9 la formattazione <code>|capitalize<\/code> si applica solo al dato reale del contatto.<\/p><p>In questo modo puoi garantire che ogni email sia completa, leggibile e personalizzata, anche quando alcuni dati non sono stati forniti dagli utenti.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a7fccf0 anchor-target elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a7fccf0\" data-element_type=\"section\" id=\"chapter-4\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-288faf1\" data-id=\"288faf1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4080b59 elementor-align-right elementor-widget elementor-widget-button\" data-id=\"4080b59\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#top\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-caret-up\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Torna su<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2abf816 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2abf816\" data-element_type=\"section\" id=\"chapter-4\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2f3a7c0\" data-id=\"2f3a7c0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a8103d5 elementor-widget elementor-widget-heading\" data-id=\"a8103d5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Riepilogo filtri semplici<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c16b016 elementor-widget elementor-widget-html\" data-id=\"c16b016\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"table-responsive\">\r\n  <table class=\"placeholders\">\r\n    <thead>\r\n      <tr>\r\n        <th>Filtro<\/th>\r\n        <th>Descrizione<\/th>\r\n        <th>A quali campi si applica<\/th>\r\n        <th width=\"39%\">Esempi<\/th>\r\n      <\/tr>\r\n    <\/thead>\r\n\r\n    <tbody>\r\n\t  <tr class=\"row-highlight-1\">\r\n        <td><code>Nessun filtro<\/code><\/td>\r\n        <td>Segnaposto senza nessun filtro applicato<\/td>\r\n        <td>\r\n\t\t\t\/\r\n\t\t<\/td>\r\n        <td>\r\n          <div class=\"examples\">\r\n            <div class=\"ex\"><code>[[first_name]]<\/code><\/div>\r\n            <div class=\"ex\"><em>mario <code>\u2192<\/code> mario<\/em><\/div>\r\n            <div class=\"ex\"><em>Mario <code>\u2192<\/code> Mario<\/em><\/div>\r\n            <div class=\"ex\"><em>maRIO <code>\u2192<\/code> maRIO<\/em><\/div>\r\n            <div class=\"ex\"><em>&lt;vuoto&gt; <code>\u2192<\/code> &lt;vuoto&gt;<\/em><\/div>\r\n          <\/div>\r\n        <\/td>\r\n      <\/tr>\r\n      <tr class=\"row-highlight-2\">\r\n        <td><code>capitalize<\/code><\/td>\r\n        <td>Rende la prima lettera maiuscola e le successive minuscole.<\/td>\r\n        <td>\r\n\t\t\t<ul>\r\n\t\t\t<li>Campi predefiniti: Nome <code>[[first_name]]<\/code>, Cognome <code>[[last_name]]<\/code> e Email <code>[[email]]<\/code>.<\/li>\r\n\t\t\t<li>Campi personalizzati di tipo: Testo e Lista di opzioni.<\/li>\r\n\t\t\t<\/ul>\r\n\t\t<\/td>\r\n        <td>\r\n          <div class=\"examples\">\r\n            <div class=\"ex\"><code>[[first_name|capitalize]]<\/code><\/div>\r\n            <div class=\"ex\"><em>mario <code>\u2192<\/code> Mario<\/em><\/div>\r\n            <div class=\"ex\"><em>Mario <code>\u2192<\/code> Mario<\/em><\/div>\r\n            <div class=\"ex\"><em>maRIO <code>\u2192<\/code> Mario<\/em><\/div>\r\n            <div class=\"ex\"><em>&lt;vuoto&gt; <code>\u2192<\/code> &lt;vuoto&gt;<\/em><\/div>\r\n          <\/div>\r\n        <\/td>\r\n      <\/tr>\r\n      <tr class=\"row-highlight-1\">\r\n        <td><code>uppercase<\/code><\/td>\r\n        <td>Rende tutte le lettere maiuscole.<\/td>\r\n        <td>\r\n\t\t\t<ul>\r\n\t\t\t<li>Campi predefiniti: Nome <code>[[first_name]]<\/code>, Cognome <code>[[last_name]]<\/code> e Email <code>[[email]]<\/code>.<\/li>\r\n\t\t\t<li>Campi personalizzati di tipo: Testo e Lista di opzioni.<\/li>\r\n\t\t\t<\/ul>\r\n\t\t<\/td>\r\n        <td>\r\n          <div class=\"examples\">\r\n            <div class=\"ex\"><code>[[last_name|uppercase]]<\/code><\/div>\r\n            <div class=\"ex\"><em>bianchi <code>\u2192<\/code> BIANCHI<\/em><\/div>\r\n            <div class=\"ex\"><em>Bianchi <code>\u2192<\/code> BIANCHI<\/em><\/div>\r\n            <div class=\"ex\"><em>biaNCHI <code>\u2192<\/code> BIANCHI<\/em><\/div>\r\n            <div class=\"ex\"><em>&lt;vuoto&gt; <code>\u2192<\/code> &lt;vuoto&gt;<\/em><\/div>\r\n          <\/div>\r\n        <\/td>\r\n      <\/tr>\t  \r\n\t  <tr class=\"row-highlight-2\">\r\n        <td><code>lowercase<\/code><\/td>\r\n        <td>Rende tutte le lettere minuscole.<\/td>\r\n        <td>\r\n\t\t\t<ul>\r\n\t\t\t<li>Campi predefiniti: Nome <code>[[first_name]]<\/code>, Cognome <code>[[last_name]]<\/code> e Email <code>[[email]]<\/code>.<\/li>\r\n\t\t\t<li>Campi personalizzati di tipo: Testo e Lista di opzioni.<\/li>\r\n\t\t\t<\/ul>\r\n\t\t<\/td>\r\n        <td>\r\n          <div class=\"examples\">\r\n            <div class=\"ex\"><code>[[email|lowercase]]<\/code><\/div>\r\n            <div class=\"ex\"><em>eva@email.com <code>\u2192<\/code> eva@email.com<\/em><\/div>\r\n            <div class=\"ex\"><em>Eva@email.com <code>\u2192<\/code> eva@email.com<\/em><\/div>\r\n            <div class=\"ex\"><em>EVA@email.com <code>\u2192<\/code> eva@email.com<\/em><\/div>\r\n            <div class=\"ex\"><em>&lt;vuoto&gt; <code>\u2192<\/code> &lt;vuoto&gt;<\/em><\/div>\r\n          <\/div>\r\n        <\/td>\r\n      <\/tr>\t  \r\n\t  <tr class=\"row-highlight-1\">\r\n        <td><code>default<\/code><\/td>\r\n        <td>Inserisce un testo predefinito se il campo \u00e8 vuoto.<\/td>\r\n\t\t<td>\r\n\t\t\t<ul>\r\n\t\t\t<li>Campi predefiniti: Nome <code>[[first_name]]<\/code> e Cognome <code>[[last_name]]<\/code>.<\/li>\r\n\t\t\t<li>Campi personalizzati di tipo: Testo, Lista di opzioni, Numero, Data, Nazione e Stato.<\/li>\r\n\t\t\t<\/ul>\r\n\t\t<\/td>\r\n\t\t<td>\r\n          <div class=\"examples\">\r\n            <div class=\"ex\"><code>[[first_name|default:\"Gentile cliente\"]]<\/code><\/div>\r\n            <div class=\"ex\"><em>mario <code>\u2192<\/code> mario<\/em><\/div>\r\n            <div class=\"ex\"><em>Mario <code>\u2192<\/code> Mario<\/em><\/div>\r\n            <div class=\"ex\"><em>maRIO <code>\u2192<\/code> maRIO<\/em><\/div>\r\n            <div class=\"ex\"><em>&lt;vuoto&gt; <code>\u2192<\/code> Gentile cliente<\/em><\/div>\r\n          <\/div>\r\n        <\/td>\r\n      <\/tr>\r\n    <\/tbody>\r\n  <\/table>\r\n<\/div>\r\n\r\n<style>\r\ntable.placeholders {\r\n  width: 100% !important;\r\n  border-collapse: collapse !important;\r\n  border: 1px solid #666 !important;\r\n  margin-top: 0px;\r\n  font-size: 0.8em;\r\n}\r\n\r\ntable.placeholders th {\r\n  background-color: #333 !important;\r\n  color: #fff !important;\r\n  padding: 8px 8px !important;\r\n  text-align: left;\r\n}\r\n\r\ntable.placeholders td {\r\n  padding: 10px 8px !important;\r\n  border: 1px solid #666 !important;\r\n  vertical-align: top; \/* utile anche per celle con contenuti lunghi *\/\r\n}\r\n\r\ntable.placeholders td ul {\r\n    padding-inline-start: 18px;\r\n}\r\n\r\ntable.placeholders .row-highlight-1,\r\ntable.placeholders .row-highlight-1:hover,\r\ntable.placeholders .row-highlight-1 td {\r\n  background-color: #fff !important;\r\n}\r\n\r\ntable.placeholders .row-highlight-2,\r\ntable.placeholders .row-highlight-2:hover,\r\ntable.placeholders .row-highlight-2 td {\r\n  background-color: #f2f2f2 !important;\r\n}\r\n\r\ntable.placeholders .highlighted {\r\n  background-color: inherit !important;\r\n}\r\n\r\n.table-responsive {\r\n  width: 100%;\r\n  overflow-x: auto;\r\n  -webkit-overflow-scrolling: touch;\r\n}\r\n\r\n.table-responsive > table.placeholders {\r\n  min-width: 600px;\r\n}\r\n\r\ntable.placeholders .examples {\r\n  display: flex;\r\n  flex-direction: column;\r\n  gap: 4px;\r\n}\r\n\r\ntable.placeholders .examples .ex {\r\n  line-height: 1.25;    \/* compattezza testo *\/\r\n}\r\n\r\ntable.placeholders .examples .ex + .ex {\r\n  padding-top: 4px;\r\n  border-top: 1px dotted rgba(102, 102, 102, 0.35);\r\n}\r\n\r\ntable.placeholders .examples code {\r\n  font-size: 0.95em;\r\n}\r\n<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-343e52b elementor-widget elementor-widget-heading\" data-id=\"343e52b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Riepilogo filtri concatenati<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e23754b elementor-widget elementor-widget-html\" data-id=\"e23754b\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"table-responsive\">\r\n  <table class=\"placeholders\">\r\n    <thead>\r\n      <tr>\r\n        <th>Filtro<\/th>\r\n        <th>Descrizione<\/th>\r\n        <th>Esempi<\/th>\r\n      <\/tr>\r\n    <\/thead>\r\n\r\n    <tbody>\r\n      <tr class=\"row-highlight-1\">\r\n        <td><code>capitalize<\/code><br>+<br><code>default<\/code><\/td>\r\n        <td>Rende la prima lettera maiuscola e le successive minuscole. Inserisce un testo predefinito se il campo \u00e8 vuoto.<\/td>\r\n        <td>\r\n          <div class=\"examples\">\r\n            <div class=\"ex\"><code>[[first_name|capitalize|default:\"Gentile cliente\"]]<\/code><\/div>\r\n            <div class=\"ex\"><em>mario <code>\u2192<\/code> Mario<\/em><\/div>\r\n            <div class=\"ex\"><em>Mario <code>\u2192<\/code> Mario<\/em><\/div>\r\n            <div class=\"ex\"><em>maRIO <code>\u2192<\/code> Mario<\/em><\/div>\r\n            <div class=\"ex\"><em>&lt;vuoto&gt; <code>\u2192<\/code> Gentile cliente<\/em><\/div>\r\n          <\/div>\r\n        <\/td>\r\n      <\/tr>\r\n\r\n      <tr class=\"row-highlight-2\">\r\n        <td><code>uppercase<\/code><br>+<br><code>default<\/code><\/td>\r\n        <td>Rende tutte le lettere maiuscole e inserisce un testo predefinito se il campo \u00e8 vuoto.<\/td>\r\n        <td>\r\n          <div class=\"examples\">\r\n            <div class=\"ex\"><code>[[first_name|uppercase|default:\"Gentile cliente\"]]<\/code><\/div>\r\n            <div class=\"ex\"><em>mario <code>\u2192<\/code> MARIO<\/em><\/div>\r\n            <div class=\"ex\"><em>Mario <code>\u2192<\/code> MARIO<\/em><\/div>\r\n            <div class=\"ex\"><em>maRIO <code>\u2192<\/code> MARIO<\/em><\/div>\r\n            <div class=\"ex\"><em>&lt;vuoto&gt; <code>\u2192<\/code> Gentile cliente<\/em><\/div>\r\n          <\/div>\r\n        <\/td>\r\n      <\/tr>\r\n\t  \r\n      <tr class=\"row-highlight-1\">\r\n        <td><code>lowercase<\/code><br>+<br><code>default<\/code><\/td>\r\n        <td>Rende tutte le lettere minuscole e inserisce un testo predefinito se il campo \u00e8 vuoto.<\/td>\r\n        <td>\r\n          <div class=\"examples\">\r\n            <div class=\"ex\"><code>[[first_name|lowercase|default:\"Gentile cliente\"]]<\/code><\/div>\r\n            <div class=\"ex\"><em>mario <code>\u2192<\/code> mario<\/em><\/div>\r\n            <div class=\"ex\"><em>Mario <code>\u2192<\/code> mario<\/em><\/div>\r\n            <div class=\"ex\"><em>maRIO <code>\u2192<\/code> mario<\/em><\/div>\r\n            <div class=\"ex\"><em>&lt;vuoto&gt; <code>\u2192<\/code> Gentile cliente<\/em><\/div>\r\n          <\/div>\r\n        <\/td>\r\n      <\/tr>\r\n    <\/tbody>\r\n  <\/table>\r\n<\/div>\r\n\r\n<style>\r\ntable.placeholders {\r\n  width: 100% !important;\r\n  border-collapse: collapse !important;\r\n  border: 1px solid #666 !important;\r\n  margin-top: 0px;\r\n  font-size: 0.8em;\r\n}\r\n\r\ntable.placeholders th {\r\n  background-color: #333 !important;\r\n  color: #fff !important;\r\n  padding: 8px 8px !important;\r\n  text-align: left;\r\n}\r\n\r\ntable.placeholders td {\r\n  padding: 10px 8px !important;\r\n  border: 1px solid #666 !important;\r\n  vertical-align: top; \/* utile anche per celle con contenuti lunghi *\/\r\n}\r\n\r\ntable.placeholders .row-highlight-1,\r\ntable.placeholders .row-highlight-1:hover,\r\ntable.placeholders .row-highlight-1 td {\r\n  background-color: #fff !important;\r\n}\r\n\r\ntable.placeholders .row-highlight-2,\r\ntable.placeholders .row-highlight-2:hover,\r\ntable.placeholders .row-highlight-2 td {\r\n  background-color: #f2f2f2 !important;\r\n}\r\n\r\ntable.placeholders .highlighted {\r\n  background-color: inherit !important;\r\n}\r\n\r\n.table-responsive {\r\n  width: 100%;\r\n  overflow-x: auto;\r\n  -webkit-overflow-scrolling: touch;\r\n}\r\n\r\n.table-responsive > table.placeholders {\r\n  min-width: 600px;\r\n}\r\n\r\ntable.placeholders .examples {\r\n  display: flex;\r\n  flex-direction: column;\r\n  gap: 4px;\r\n}\r\n\r\ntable.placeholders .examples .ex {\r\n  line-height: 1.25;    \/* compattezza testo *\/\r\n}\r\n\r\ntable.placeholders .examples .ex + .ex {\r\n  padding-top: 4px;\r\n  border-top: 1px dotted rgba(102, 102, 102, 0.35);\r\n}\r\n\r\ntable.placeholders .examples code {\r\n  font-size: 0.95em;\r\n}\r\n<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fd45dee elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fd45dee\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a1c35dd\" data-id=\"a1c35dd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-26c968f elementor-align-right elementor-widget elementor-widget-button\" data-id=\"26c968f\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#top\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-caret-up\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Torna su<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>In questa guida trovi tutto quello che ti serve per usare i segnaposto in Emailchef: come inserirli nell&#8217;editor, quali filtri di formattazione sono disponibili e come impostare un valore predefinito per i campi vuoti. INDICE DEI CONTENUTI Segnaposto dinamici: cosa sono e a cosa servono Come inserire un segnaposto personalizzato Filtri di formattazione dei segnaposto [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":1081,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"g1_relation_tag":[],"class_list":["post-94312","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Come usare i segnaposto dinamici per personalizzare l\u2019email<\/title>\n<meta name=\"description\" content=\"Personalizzare l&#039;Email con i Dati dei Destinatari. Come Aggiungere Segnaposto Dinamici in una Newsletter. Aggiungere un Saluto Personalizzato nelle Email\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/emailchef.com\/it\/documentazione\/come-usare-i-segnaposto-dinamici-per-personalizzare-lemail\/\" \/>\n<meta name=\"twitter:label1\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data1\" content=\"7 minuti\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Come usare i segnaposto dinamici per personalizzare l\u2019email","description":"Personalizzare l'Email con i Dati dei Destinatari. Come Aggiungere Segnaposto Dinamici in una Newsletter. 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