{"id":1438,"date":"2014-09-22T08:38:49","date_gmt":"2014-09-22T08:38:49","guid":{"rendered":"http:\/\/emailchef.com\/?page_id=1438"},"modified":"2020-09-11T12:45:02","modified_gmt":"2020-09-11T12:45:02","slug":"come-sono-visualizzati-dati","status":"publish","type":"page","link":"https:\/\/emailchef.com\/it\/documentazione\/come-sono-visualizzati-dati\/","title":{"rendered":"Come sono visualizzati i dati"},"content":{"rendered":"<p>Emailchef ti consente di monitorare le tue campagne di email marketing attraverso <strong>strumenti di statistiche avanzati e report in real-time<\/strong>. Nella sezione \u201cSTATISTICHE\u201d troverai un elenco di tutte le campagne inviate con in evidenza le metriche pi\u00f9 importanti, espresse in percentuale: email consegnate, email aperte, email cliccate, disiscrizioni e bounce. Puoi anche vedere l&#8217;elenco dei tuoi autoresponder e visualizzarne le statistiche cliccando sulla tab &#8220;AUTORESPONDER&#8221;.<\/p>\n<p><a href=\"https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_146-1.jpg\" rel=\"lightbox\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-23840 size-full\" src=\"https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_146-1.jpg\" alt=\"\" width=\"1490\" height=\"584\" srcset=\"https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_146-1.jpg 1490w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_146-1-300x118.jpg 300w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_146-1-768x301.jpg 768w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_146-1-1024x401.jpg 1024w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_146-1-968x379.jpg 968w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_146-1-636x249.jpg 636w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_146-1-320x125.jpg 320w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_146-1-239x94.jpg 239w\" sizes=\"(max-width: 1490px) 100vw, 1490px\" \/><\/a><\/p>\n<p>Clicca sul nome di una campagna oppure clicca sul pulsante &#8220;REPORT&#8221; per vedere le statistiche nel dettaglio.<\/p>\n<p>La prima parte \u00e8 un <strong>riepilogo dei dati dell&#8217;invio della campagna<\/strong> (nome, soggetto, preheader, mittente, destinatari, data d&#8217;invio, ecc).<\/p>\n<p><a href=\"https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_148.jpg\" rel=\"lightbox\"><img decoding=\"async\" class=\"alignnone wp-image-23856 size-full\" src=\"https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_148.jpg\" alt=\"\" width=\"1214\" height=\"561\" srcset=\"https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_148.jpg 1214w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_148-300x139.jpg 300w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_148-768x355.jpg 768w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_148-1024x473.jpg 1024w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_148-968x447.jpg 968w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_148-636x294.jpg 636w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_148-320x148.jpg 320w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_148-239x110.jpg 239w\" sizes=\"(max-width: 1214px) 100vw, 1214px\" \/><\/a><\/p>\n<p>I grafici sottostanti mostrano in tempo reale quante\u00a0email sono state ricevute, quante aperte e quante cliccate; potrai vedere anche il numero di disiscrizioni, di email respinte (bounce) e di reclami spam.<\/p>\n<p><a href=\"https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_149.jpg\" rel=\"lightbox\"><img decoding=\"async\" class=\"alignnone wp-image-23872 size-full\" src=\"https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_149.jpg\" alt=\"\" width=\"1194\" height=\"234\" srcset=\"https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_149.jpg 1194w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_149-300x59.jpg 300w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_149-768x151.jpg 768w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_149-1024x201.jpg 1024w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_149-968x190.jpg 968w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_149-636x125.jpg 636w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_149-320x63.jpg 320w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_149-239x47.jpg 239w\" sizes=\"(max-width: 1194px) 100vw, 1194px\" \/><\/a><\/p>\n<p>Il grafico seguente, invece, monitora l&#8217;<strong>andamento della campagna nel tempo.<\/strong> Le linee del grafico, segnate ognuna con un colore diverso (vedi legenda sotto), rappresentano le aperture totali, i clic totali, le disiscrizioni e i reclami spam.<\/p>\n<p><a href=\"https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_150.jpg\" rel=\"lightbox\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-23888 size-full\" src=\"https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_150.jpg\" alt=\"\" width=\"1213\" height=\"654\" srcset=\"https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_150.jpg 1213w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_150-300x162.jpg 300w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_150-768x414.jpg 768w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_150-1024x552.jpg 1024w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_150-968x522.jpg 968w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_150-636x343.jpg 636w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_150-320x173.jpg 320w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_150-239x129.jpg 239w\" sizes=\"(max-width: 1213px) 100vw, 1213px\" \/><\/a><\/p>\n<p>Tramite una <strong>mappa dei clic<\/strong>, potrai vedere quali link della tua email sono stati cliccati e quante volte. Esaminando questi dati, puoi misurare l&#8217;efficacia della tua strategia sulle call to action.<\/p>\n<p><a href=\"https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_153.jpg\" rel=\"lightbox\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-23904 size-full\" src=\"https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_153.jpg\" alt=\"\" width=\"1213\" height=\"735\" srcset=\"https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_153.jpg 1213w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_153-300x182.jpg 300w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_153-768x465.jpg 768w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_153-1024x620.jpg 1024w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_153-968x587.jpg 968w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_153-636x385.jpg 636w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_153-320x194.jpg 320w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_153-239x145.jpg 239w\" sizes=\"(max-width: 1213px) 100vw, 1213px\" \/><\/a><\/p>\n<p>Puoi inoltre vedere qual \u00e8 in percentuale il tasso di apertura della tua email da diversi dispositivi (principalmente desktop, mobile e tablet).<\/p>\n<p><a href=\"https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_151.jpg\" rel=\"lightbox\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-23920 size-full\" src=\"https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_151.jpg\" alt=\"\" width=\"1209\" height=\"449\" srcset=\"https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_151.jpg 1209w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_151-300x111.jpg 300w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_151-768x285.jpg 768w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_151-1024x380.jpg 1024w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_151-968x359.jpg 968w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_151-636x236.jpg 636w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_151-320x119.jpg 320w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_151-239x89.jpg 239w\" sizes=\"(max-width: 1209px) 100vw, 1209px\" \/><\/a><\/p>\n<p>Infine, la mappa geografica classifica l&#8217;<strong>apertura delle tue email per Paese.<\/strong> Potresti valutare questi dati per creare segmenti e campagne localizzate.<\/p>\n<p><a href=\"https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_152.jpg\" rel=\"lightbox\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-23936 size-full\" src=\"https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_152.jpg\" alt=\"\" width=\"1213\" height=\"912\" srcset=\"https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_152.jpg 1213w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_152-300x226.jpg 300w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_152-768x577.jpg 768w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_152-1024x770.jpg 1024w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_152-968x728.jpg 968w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_152-636x478.jpg 636w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_152-320x241.jpg 320w, https:\/\/emailchef.com\/wp-content\/uploads\/2020\/09\/Screenshot_152-239x180.jpg 239w\" sizes=\"(max-width: 1213px) 100vw, 1213px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Emailchef ti consente di monitorare le tue campagne di email marketing attraverso strumenti di statistiche avanzati e report in real-time. Nella sezione \u201cSTATISTICHE\u201d troverai un elenco di tutte le campagne inviate con in evidenza le metriche pi\u00f9 importanti, espresse in percentuale: email consegnate, email aperte, email cliccate, disiscrizioni e bounce. Puoi anche vedere l&#8217;elenco dei [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":1081,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"g1_relation_tag":[],"class_list":["post-1438","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Come sono visualizzati i dati - Emailchef<\/title>\n<meta name=\"description\" content=\"Emailchef ti consente di monitorare le tue campagne di email marketing attraverso strumenti di analytics avanzata e report in real-time.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/emailchef.com\/it\/documentazione\/come-sono-visualizzati-dati\/\" \/>\n<meta name=\"twitter:label1\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minuto\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Come sono visualizzati i dati - 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