{"id":1392,"date":"2014-09-11T09:28:40","date_gmt":"2014-09-11T09:28:40","guid":{"rendered":"http:\/\/emailchef.com\/?page_id=1392"},"modified":"2024-10-17T13:01:33","modified_gmt":"2024-10-17T13:01:33","slug":"email-marketing-comment-faire","status":"publish","type":"page","link":"https:\/\/emailchef.com\/fr\/email-marketing-comment-faire\/","title":{"rendered":"Email marketing: comment faire"},"content":{"rendered":"<div class=\"gb-container gb-container-cf6747e6\"><div class=\"gb-inside-container\">\n\n<p>Nous aimons <strong>l\u2019email marketing bien fait<\/strong>. Et nous aimons \u00e0 partager toutes les ressources qui peuvent vous aider \u00e0 construire une <strong>campagne d\u2019emailing professionnelle et efficace<\/strong>.<\/p>\n\n\n\n<p>Ici, vous trouverez les meilleures pratiques et des conseils utiles sur la fa\u00e7on de cr\u00e9er un bulletin d\u2019information \u00e0 partir de z\u00e9ro, la structuration d\u2019une liste approuv\u00e9e de contacts, augmenter le taux de livraison, de g\u00e9rer les emails transactionnels, \u00e9crire un sujet int\u00e9ressant, et bien plus encore.<\/p>\n\n<\/div><\/div>\n\n<div class=\"gb-container gb-container-7f6b3cc1 emc_grid\"><div class=\"gb-inside-container\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-93933b68\">\n<div class=\"gb-grid-column gb-grid-column-8fb5ee59\"><div class=\"gb-container gb-container-8fb5ee59\"><div class=\"gb-inside-container\">\n\n<h3 class=\"gb-headline gb-headline-75f114c1\"><span class=\"gb-icon\"><svg viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"svg-inline--fa fa-thumbs-up fa-w-16\" data-icon=\"thumbs-up\" data-prefix=\"fas\" aria-hidden=\"true\">   <path d=\"M104 224H24c-13.255 0-24 10.745-24 24v240c0 13.255 10.745 24 24 24h80c13.255 0 24-10.745 24-24V248c0-13.255-10.745-24-24-24zM64 472c-13.255 0-24-10.745-24-24s10.745-24 24-24 24 10.745 24 24-10.745 24-24 24zM384 81.452c0 42.416-25.97 66.208-33.277 94.548h101.723c33.397 0 59.397 27.746 59.553 58.098.084 17.938-7.546 37.249-19.439 49.197l-.11.11c9.836 23.337 8.237 56.037-9.308 79.469 8.681 25.895-.069 57.704-16.382 74.757 4.298 17.598 2.244 32.575-6.148 44.632C440.202 511.587 389.616 512 346.839 512l-2.845-.001c-48.287-.017-87.806-17.598-119.56-31.725-15.957-7.099-36.821-15.887-52.651-16.178-6.54-.12-11.783-5.457-11.783-11.998v-213.77c0-3.2 1.282-6.271 3.558-8.521 39.614-39.144 56.648-80.587 89.117-113.111 14.804-14.832 20.188-37.236 25.393-58.902C282.515 39.293 291.817 0 312 0c24 0 72 8 72 81.452z\" fill=\"currentColor\"><\/path> <\/svg><\/span><span class=\"gb-headline-text\">Email marketing:<br>bonnes pratiques<\/span><\/h3>\n\n\n\n<p class=\"has-text-align-center\">Tout ce que vous devez savoir sur la base de l\u2019email marketing.<\/p>\n\n\n<div class=\"gb-button-wrapper gb-button-wrapper-e2ecb07e\">\n\n<a class=\"gb-button gb-button-ea2a44c5 gb-button-text orange-small\" href=\"\/fr\/email-marketing-101\">En savoir plus<\/a>\n\n<\/div>\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-1d337730\"><div class=\"gb-container gb-container-1d337730\"><div class=\"gb-inside-container\">\n\n<h3 class=\"gb-headline gb-headline-e1f24c67\"><span class=\"gb-icon\"><svg viewBox=\"0 0 384 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"svg-inline--fa fa-stack-overflow fa-w-12\" data-icon=\"stack-overflow\" data-prefix=\"fab\" aria-hidden=\"true\">   <path d=\"M290.7 311L95 269.7 86.8 309l195.7 41zm51-87L188.2 95.7l-25.5 30.8 153.5 128.3zm-31.2 39.7L129.2 179l-16.7 36.5L293.7 300zM262 32l-32 24 119.3 160.3 32-24zm20.5 328h-200v39.7h200zm39.7 80H42.7V320h-40v160h359.5V320h-40z\" fill=\"currentColor\"><\/path> <\/svg><\/span><span class=\"gb-headline-text\">Emailing en masse<\/span><\/h3>\n\n\n\n<p class=\"has-text-align-center\">L\u2019envoi d\u2019un emailing doit \u00eatre bien profil\u00e9: ici comment faire.<\/p>\n\n\n<div class=\"gb-button-wrapper gb-button-wrapper-332cbfdc\">\n\n<a class=\"gb-button gb-button-fb436604 gb-button-text orange-small\" href=\"\/fr\/envoi-emailing-en-masse\/\">En savoir plus<\/a>\n\n<\/div>\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-2ffa98f6\"><div class=\"gb-container gb-container-2ffa98f6\"><div class=\"gb-inside-container\">\n\n<h3 class=\"gb-headline gb-headline-3876e1c2\"><span class=\"gb-icon\"><svg viewBox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"svg-inline--fa fa-bullhorn fa-w-18\" data-icon=\"bullhorn\" data-prefix=\"fas\" aria-hidden=\"true\">   <path d=\"M576 240c0-23.63-12.95-44.04-32-55.12V32.01C544 23.26 537.02 0 512 0c-7.12 0-14.19 2.38-19.98 7.02l-85.03 68.03C364.28 109.19 310.66 128 256 128H64c-35.35 0-64 28.65-64 64v96c0 35.35 28.65 64 64 64h33.7c-1.39 10.48-2.18 21.14-2.18 32 0 39.77 9.26 77.35 25.56 110.94 5.19 10.69 16.52 17.06 28.4 17.06h74.28c26.05 0 41.69-29.84 25.9-50.56-16.4-21.52-26.15-48.36-26.15-77.44 0-11.11 1.62-21.79 4.41-32H256c54.66 0 108.28 18.81 150.98 52.95l85.03 68.03a32.023 32.023 0 0019.98 7.02c24.92 0 32-22.78 32-32V295.13C563.05 284.04 576 263.63 576 240zm-96 141.42l-33.05-26.44C392.95 311.78 325.12 288 256 288v-96c69.12 0 136.95-23.78 190.95-66.98L480 98.58v282.84z\" fill=\"currentColor\"><\/path> <\/svg><\/span><span class=\"gb-headline-text\">La newsletter parfaite<\/span><\/h3>\n\n\n\n<p class=\"has-text-align-center\">Apprenons \u00e0 cr\u00e9er une newsletter impeccable en minutes.<\/p>\n\n\n<div class=\"gb-button-wrapper gb-button-wrapper-d7c828c4\">\n\n<a class=\"gb-button gb-button-a904872f gb-button-text orange-small\" href=\"\/fr\/la-newsletter-parfaite\/\">En savoir plus<\/a>\n\n<\/div>\n<\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n<div class=\"gb-container gb-container-83ce4711 emc_grid\"><div class=\"gb-inside-container\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-b21fc990\">\n<div class=\"gb-grid-column gb-grid-column-eef3bcc0\"><div class=\"gb-container gb-container-eef3bcc0\"><div class=\"gb-inside-container\">\n\n<h3 class=\"gb-headline gb-headline-e980496a\"><span class=\"gb-icon\"><svg aria-hidden=\"true\" data-prefix=\"far\" data-icon=\"paper-plane\" class=\"svg-inline--fa fa-paper-plane fa-w-16\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 512 512\">   <path fill=\"currentColor\" d=\"M440 6.5L24 246.4c-34.4 19.9-31.1 70.8 5.7 85.9L144 379.6V464c0 46.4 59.2 65.5 86.6 28.6l43.8-59.1 111.9 46.2c5.9 2.4 12.1 3.6 18.3 3.6 8.2 0 16.3-2.1 23.6-6.2 12.8-7.2 21.6-20 23.9-34.5l59.4-387.2c6.1-40.1-36.9-68.8-71.5-48.9zM192 464v-64.6l36.6 15.1L192 464zm212.6-28.7l-153.8-63.5L391 169.5c10.7-15.5-9.5-33.5-23.7-21.2L155.8 332.6 48 288 464 48l-59.4 387.3z\"><\/path> <\/svg><\/span><span class=\"gb-headline-text\">Campagne d\u2019emailing<\/span><\/h3>\n\n\n\n<p class=\"has-text-align-center\">Tout ce que vous devrait savoir pour cr\u00e9er une campagne efficace.<\/p>\n\n\n<div class=\"gb-button-wrapper gb-button-wrapper-80bb4979\">\n\n<a class=\"gb-button gb-button-2f563118 gb-button-text orange-small\" href=\"\/fr\/campagne-emailing-comment-faire\/\">En savoir plus<\/a>\n\n<\/div>\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-e1a94d44\"><div class=\"gb-container gb-container-e1a94d44\"><div class=\"gb-inside-container\">\n\n<h3 class=\"gb-headline gb-headline-13fc69a2\"><span class=\"gb-icon\"><svg aria-hidden=\"true\" data-prefix=\"far\" data-icon=\"image\" class=\"svg-inline--fa fa-image fa-w-16\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 512 512\">   <path fill=\"currentColor\" d=\"M464 64H48C21.49 64 0 85.49 0 112v288c0 26.51 21.49 48 48 48h416c26.51 0 48-21.49 48-48V112c0-26.51-21.49-48-48-48zm-6 336H54a6 6 0 01-6-6V118a6 6 0 016-6h404a6 6 0 016 6v276a6 6 0 01-6 6zM128 152c-22.091 0-40 17.909-40 40s17.909 40 40 40 40-17.909 40-40-17.909-40-40-40zM96 352h320v-80l-87.515-87.515c-4.686-4.686-12.284-4.686-16.971 0L192 304l-39.515-39.515c-4.686-4.686-12.284-4.686-16.971 0L96 304v48z\"><\/path> <\/svg><\/span><span class=\"gb-headline-text\">Templates pour newsletters<\/span><\/h3>\n\n\n\n<p class=\"has-text-align-center\">Nous offrons des templates parfaitement con\u00e7us pour votre email.<\/p>\n\n\n<div class=\"gb-button-wrapper gb-button-wrapper-b4678ebe\">\n\n<a class=\"gb-button gb-button-1513a2d5 gb-button-text orange-small\" href=\"\/fr\/templates-pour-newsletters\/\">En savoir plus<\/a>\n\n<\/div>\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-8c215edb\"><div class=\"gb-container gb-container-8c215edb\"><div class=\"gb-inside-container\">\n\n<h3 class=\"gb-headline gb-headline-70d2f16c\"><span class=\"gb-icon\"><svg aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"edit\" class=\"svg-inline--fa fa-edit fa-w-18\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 576 512\">   <path fill=\"currentColor\" d=\"M402.6 83.2l90.2 90.2c3.8 3.8 3.8 10 0 13.8L274.4 405.6l-92.8 10.3c-12.4 1.4-22.9-9.1-21.5-21.5l10.3-92.8L388.8 83.2c3.8-3.8 10-3.8 13.8 0zm162-22.9l-48.8-48.8c-15.2-15.2-39.9-15.2-55.2 0l-35.4 35.4c-3.8 3.8-3.8 10 0 13.8l90.2 90.2c3.8 3.8 10 3.8 13.8 0l35.4-35.4c15.2-15.3 15.2-40 0-55.2zM384 346.2V448H64V128h229.8c3.2 0 6.2-1.3 8.5-3.5l40-40c7.6-7.6 2.2-20.5-8.5-20.5H48C21.5 64 0 85.5 0 112v352c0 26.5 21.5 48 48 48h352c26.5 0 48-21.5 48-48V306.2c0-10.7-12.9-16-20.5-8.5l-40 40c-2.2 2.3-3.5 5.3-3.5 8.5z\"><\/path> <\/svg><\/span><span class=\"gb-headline-text\">Gestion de la mailing list<\/span><\/h3>\n\n\n\n<p class=\"has-text-align-center\">Comment cr\u00e9er, augmenter e g\u00e9rer vos contacts email.<\/p>\n\n\n<div class=\"gb-button-wrapper gb-button-wrapper-efb749c0\">\n\n<a class=\"gb-button gb-button-6eee171c gb-button-text orange-small\" href=\"\/fr\/gestion-mailing-list\/\">En savoir plus<\/a>\n\n<\/div>\n<\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n<div class=\"gb-container gb-container-615f37a0 emc_grid\"><div class=\"gb-inside-container\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-f38d8cb4\">\n<div class=\"gb-grid-column gb-grid-column-3b623ba9\"><div class=\"gb-container gb-container-3b623ba9\"><div class=\"gb-inside-container\">\n\n<h3 class=\"gb-headline gb-headline-355dcf74\"><span class=\"gb-icon\"><svg aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"plus-circle\" class=\"svg-inline--fa fa-plus-circle fa-w-16\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 512 512\">   <path fill=\"currentColor\" d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm144 276c0 6.6-5.4 12-12 12h-92v92c0 6.6-5.4 12-12 12h-56c-6.6 0-12-5.4-12-12v-92h-92c-6.6 0-12-5.4-12-12v-56c0-6.6 5.4-12 12-12h92v-92c0-6.6 5.4-12 12-12h56c6.6 0 12 5.4 12 12v92h92c6.6 0 12 5.4 12 12v56z\"><\/path> <\/svg><\/span><span class=\"gb-headline-text\">Formulaires d\u2019inscription<\/span><\/h3>\n\n\n\n<p class=\"has-text-align-center\">Tojours la meilleur fa\u00e7on pour attirer des nouveaux abonn\u00e9s.<\/p>\n\n\n<div class=\"gb-button-wrapper gb-button-wrapper-e14beebd\">\n\n<a class=\"gb-button gb-button-b70afdae gb-button-text orange-small\" href=\"\/fr\/formulaires-inscription-email\/\">En savoir plus<\/a>\n\n<\/div>\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-dc2f13da\"><div class=\"gb-container gb-container-dc2f13da\"><div class=\"gb-inside-container\">\n\n<h3 class=\"gb-headline gb-headline-ca5733c7\"><span class=\"gb-icon\"><svg aria-hidden=\"true\" data-prefix=\"fas\" data-icon=\"chart-bar\" class=\"svg-inline--fa fa-chart-bar fa-w-16\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 512 512\">   <path fill=\"currentColor\" d=\"M332.8 320h38.4c6.4 0 12.8-6.4 12.8-12.8V172.8c0-6.4-6.4-12.8-12.8-12.8h-38.4c-6.4 0-12.8 6.4-12.8 12.8v134.4c0 6.4 6.4 12.8 12.8 12.8zm96 0h38.4c6.4 0 12.8-6.4 12.8-12.8V76.8c0-6.4-6.4-12.8-12.8-12.8h-38.4c-6.4 0-12.8 6.4-12.8 12.8v230.4c0 6.4 6.4 12.8 12.8 12.8zm-288 0h38.4c6.4 0 12.8-6.4 12.8-12.8v-70.4c0-6.4-6.4-12.8-12.8-12.8h-38.4c-6.4 0-12.8 6.4-12.8 12.8v70.4c0 6.4 6.4 12.8 12.8 12.8zm96 0h38.4c6.4 0 12.8-6.4 12.8-12.8V108.8c0-6.4-6.4-12.8-12.8-12.8h-38.4c-6.4 0-12.8 6.4-12.8 12.8v198.4c0 6.4 6.4 12.8 12.8 12.8zM496 384H64V80c0-8.84-7.16-16-16-16H16C7.16 64 0 71.16 0 80v336c0 17.67 14.33 32 32 32h464c8.84 0 16-7.16 16-16v-32c0-8.84-7.16-16-16-16z\"><\/path> <\/svg><\/span><span class=\"gb-headline-text\">Livraison et analyse<\/span><\/h3>\n\n\n\n<p class=\"has-text-align-center\">Livrer les emails et en traquer la performance est crucial.<\/p>\n\n\n<div class=\"gb-button-wrapper gb-button-wrapper-b1f0f566\">\n\n<a class=\"gb-button gb-button-40a6976a gb-button-text orange-small\" href=\"\/fr\/livraison-analyse-emailing\/\">En savoir plus<\/a>\n\n<\/div>\n<\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nous aimons l\u2019email marketing bien fait. Et nous aimons \u00e0 partager toutes les ressources qui peuvent vous aider \u00e0 construire une campagne d\u2019emailing professionnelle et efficace. Ici, vous trouverez les meilleures pratiques et des conseils utiles sur la fa\u00e7on de cr\u00e9er un bulletin d\u2019information \u00e0 partir de z\u00e9ro, la structuration d\u2019une liste approuv\u00e9e de contacts, [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":102,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"g1_relation_tag":[],"class_list":["post-1392","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Email marketing: comment faire - Emailchef<\/title>\n<meta name=\"description\" content=\"Nous aimons l&#039;email marketing bien fait. Et nous aimons \u00e0 partager toutes les ressources pour construire une campagne d&#039;emailing professionnel et efficace.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/emailchef.com\/fr\/email-marketing-comment-faire\/\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Email marketing: comment faire - Emailchef","description":"Nous aimons l'email marketing bien fait. 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