{"id":4283,"date":"2014-09-18T07:14:51","date_gmt":"2014-09-18T07:14:51","guid":{"rendered":"http:\/\/emailchef.com\/cs\/?page_id=4283"},"modified":"2021-07-09T09:23:01","modified_gmt":"2021-07-09T09:23:01","slug":"jak-posilat-hromadne-emaily-2","status":"publish","type":"page","link":"https:\/\/emailchef.com\/cs\/jak-posilat-hromadne-emaily-2\/","title":{"rendered":"Jak pos\u00edlat hromadn\u00e9 emaily"},"content":{"rendered":"<p>Jedinou spolehlivou cestou na rozes\u00edl\u00e1n\u00ed hromadn\u00fdch email\u016f \u2013 a\u0165 u\u017e se jedn\u00e1 o transak\u010dn\u00ed nebo marketingov\u00e9 zpr\u00e1vy, nebo newsletter \u2013 je soust\u0159edit se na specializovanou email platformu, jako je pr\u00e1v\u011b Emailchef.<\/p>\n<p>Hromadn\u00e9 emaily se mohou st\u00e1t netradi\u010dn\u00ed cestou propagace va\u0161ich produkt\u016f a propojen\u00edm s va\u0161imi z\u00e1kazn\u00edky \u2013 za p\u0159edpokladu, \u017ee je tato n\u00e1klonost vz\u00e1jemn\u00e1. Mus\u00edte tedy pos\u00edlat zpr\u00e1vy jen p\u0159\u00edjemc\u016fm, kte\u0159\u00ed ji\u017e p\u0159edt\u00edm dali souhlas s p\u0159ij\u00edm\u00e1n\u00edm va\u0161\u00ed komunikace a d\u00e1t jim dob\u0159e p\u0159ipraven\u00fd a vhodn\u00fd obsah. St\u00e1le se najdou marketingov\u00fd pracovn\u00edci, kte\u0159\u00ed si mysl\u00ed, \u017ee hromadn\u00e9 emaily jsou jen \u201ev\u00fdst\u0159elem do tmy\u201c: posl\u00e1n\u00edm zpr\u00e1vy bezmy\u0161lenkovit\u011b na seznam adres a to\u0165 v\u0161e.<\/p>\n<p>Ale to nen\u00ed v\u0161e.<\/p>\n<p>Naopak, jedin\u00e1 prav\u00e1 strategie hromadn\u00fdch email\u016f z\u00e1vis\u00ed na adekv\u00e1tn\u00edm obsahu a jeho strategii, zalo\u017een\u00e9 na celkov\u00e9 znalosti va\u0161\u00ed z\u00e1kaznick\u00e9 b\u00e1ze. To znamen\u00e1, pos\u00edlejte vhodn\u00fd obsah lidem, a ne zpr\u00e1vy na adresy. Tento postoj je z\u00e1sadn\u00ed pro z\u0159\u00edzen\u00ed a spr\u00e1vu profesion\u00e1ln\u00edch hromadn\u00fdch emailov\u00fdch kampan\u00ed.<\/p>\n<p>Je extr\u00e9mn\u011b d\u016fle\u017eit\u00e9 spol\u00e9hat se na profesion\u00e1ln\u00ed aplikaci jako je Emailchef, kdy\u017e dojde na hromadn\u00e9 emaily.  Ne jen proto, \u017ee v\u00e1m Emailchef nab\u00edz\u00ed integrovanou platformu, kde si m\u016f\u017eete vytvo\u0159it, upravovat a analyzovat va\u0161e zpr\u00e1vy: ale tak\u00e9, a to je d\u016fle\u017eit\u011bj\u0161\u00ed, proto\u017ee je to jedin\u00fd zp\u016fsob, jak zajistit spr\u00e1vn\u00e9 doru\u010den\u00ed. Spol\u00e9hat se na v\u00fdkonn\u00fd a samostatn\u00fd SMTP server, jen to zaru\u010d\u00ed, \u017ee v\u0161echny zpr\u00e1vy spr\u00e1vn\u011b doputuj\u00ed do zam\u00fd\u0161len\u00fdch emailov\u00fdch schr\u00e1nek.<\/p>\n<p>Poslat hromadn\u00fd email online se tak stane opravdu snadn\u00e9 a efektivn\u00ed. S na\u0161\u00ed <a href=\"http:\/\/emailchef.com\/cs\/cenik\/\"><strong>pokro\u010dilou emailovou platformou<\/strong><\/a> \u2013 v kombinaci s v\u00fdkonn\u00fdm SMTP serverem \u2013 si m\u016f\u017eete b\u00fdt jisti, \u017ee v\u0161echny va\u0161e zpr\u00e1vy zas\u00e1hnou c\u00edl. Odstartuje tak va\u0161i emailovou ROI (n\u00e1vrat investice).<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jedinou spolehlivou cestou na rozes\u00edl\u00e1n\u00ed hromadn\u00fdch email\u016f \u2013 a\u0165 u\u017e se jedn\u00e1 o transak\u010dn\u00ed nebo marketingov\u00e9 zpr\u00e1vy, nebo newsletter \u2013 je soust\u0159edit se na specializovanou email platformu, jako je pr\u00e1v\u011b Emailchef. Hromadn\u00e9 emaily se mohou st\u00e1t netradi\u010dn\u00ed cestou propagace va\u0161ich produkt\u016f a propojen\u00edm s va\u0161imi z\u00e1kazn\u00edky \u2013 za p\u0159edpokladu, \u017ee je tato n\u00e1klonost vz\u00e1jemn\u00e1. Mus\u00edte [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":155,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"g1_relation_tag":[11],"class_list":["post-4283","page","type-page","status-publish","hentry","g1_relation_tag-bulk-email-sending"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Jak pos\u00edlat hromadn\u00e9 emaily - Emailchef<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/emailchef.com\/cs\/jak-posilat-hromadne-emaily-2\/\" \/>\n<meta name=\"twitter:label1\" content=\"Odhadovan\u00e1 doba \u010dten\u00ed\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minuty\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Jak pos\u00edlat hromadn\u00e9 emaily - Emailchef","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/emailchef.com\/cs\/jak-posilat-hromadne-emaily-2\/","twitter_misc":{"Odhadovan\u00e1 doba \u010dten\u00ed":"2 minuty"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/emailchef.com\/cs\/jak-posilat-hromadne-emaily-2\/","url":"https:\/\/emailchef.com\/cs\/jak-posilat-hromadne-emaily-2\/","name":"Jak pos\u00edlat hromadn\u00e9 emaily - Emailchef","isPartOf":{"@id":"https:\/\/emailchef.com\/cs\/#website"},"datePublished":"2014-09-18T07:14:51+00:00","dateModified":"2021-07-09T09:23:01+00:00","breadcrumb":{"@id":"https:\/\/emailchef.com\/cs\/jak-posilat-hromadne-emaily-2\/#breadcrumb"},"inLanguage":"cs","potentialAction":[{"@type":"ReadAction","target":["https:\/\/emailchef.com\/cs\/jak-posilat-hromadne-emaily-2\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/emailchef.com\/cs\/jak-posilat-hromadne-emaily-2\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/emailchef.com\/cs\/emailchef-sluzby-email-marketingu\/"},{"@type":"ListItem","position":2,"name":"Jak pos\u00edlat hromadn\u00e9 emaily"}]},{"@type":"WebSite","@id":"https:\/\/emailchef.com\/cs\/#website","url":"https:\/\/emailchef.com\/cs\/","name":"Emailchef","description":"Chutn\u00e9 recepty pro email marketing","publisher":{"@id":"https:\/\/emailchef.com\/cs\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/emailchef.com\/cs\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"cs"},{"@type":"Organization","@id":"https:\/\/emailchef.com\/cs\/#organization","name":"Delivery Tech Corp.","url":"https:\/\/emailchef.com\/cs\/","logo":{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/emailchef.com\/cs\/#\/schema\/logo\/image\/","url":"https:\/\/emailchef.com\/wp-content\/uploads\/2022\/04\/logo-sama.png","contentUrl":"https:\/\/emailchef.com\/wp-content\/uploads\/2022\/04\/logo-sama.png","width":237,"height":80,"caption":"Delivery Tech Corp."},"image":{"@id":"https:\/\/emailchef.com\/cs\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/emailchef.com\/cs\/wp-json\/wp\/v2\/pages\/4283"}],"collection":[{"href":"https:\/\/emailchef.com\/cs\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/emailchef.com\/cs\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/emailchef.com\/cs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/emailchef.com\/cs\/wp-json\/wp\/v2\/comments?post=4283"}],"version-history":[{"count":2,"href":"https:\/\/emailchef.com\/cs\/wp-json\/wp\/v2\/pages\/4283\/revisions"}],"predecessor-version":[{"id":45154,"href":"https:\/\/emailchef.com\/cs\/wp-json\/wp\/v2\/pages\/4283\/revisions\/45154"}],"wp:attachment":[{"href":"https:\/\/emailchef.com\/cs\/wp-json\/wp\/v2\/media?parent=4283"}],"wp:term":[{"taxonomy":"g1_relation_tag","embeddable":true,"href":"https:\/\/emailchef.com\/cs\/wp-json\/wp\/v2\/g1_relation_tag?post=4283"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}